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Examinando por Materia "Tesis - administración de negocios"

Mostrando 1 - 20 de 47
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  • Publicación
    Acceso abierto
    El acoso laboral: visibilización del fenómeno y repercusiones en el ambiente de trabajo de las empresas colombianas
    (2015-07-25) Marrugo Puello, Freddy; Lozano Burgos, Ana Paula; Taylor Abello, Raúl
    The present article seeks to establish criteria in Top Management and Human Development on-the-job to make visible the phenomenon of the mobbing and the generation of alternatives in front of his consequences in the job environment of the Colombian companies. For it initially he provides evidence of his identity and define the mobbing and his demonstrations in the job environments. The analysis of its incidence on the quality of life of the workers straightaway takes effect and lines of action are intended to prevention, mitigation and overcoming of such practices within the organizational climate. By means of a descriptive methodology based in the analysis and documentary revision that includes the bibliographic topical level international, national and local production, in the last ten years. The importance of reflecting on this subject matter comes from the consequences of the mobbing on the job environments and the health of the workers. Essentially he acquires a comprehensive vision about the phenomenon that is correspondingly with the present-day trends of thought related to management and administrative, proposing better tools to guide the practices of organizational development that favor the on-the-job quality of life.
  • Publicación
    Acceso abierto
    Análisis de la psicología del precio y su aplicación en el marketing
    (2015-02-20) Meza Alemán, Humberto; Matos Nava, Rodolfo Enrique
    This article seeks to illustrate the importance of psychology in the price and its application considering that the price is one of the determining variable when the buyer decides to enforce the purchase of a good or service. Item analysis was based on the study of price as a factor for business and stay in the market, through a literature review of articles, journals, books etc. For which it was observed that most buyers judge the comparably priced, ie, the reference price affect their judgment generating concepts of acceptance or rejection at the time of purchase, this process is influenced by competition and methods to set prices in each industrial sector, but is the consumer that in the end the most important and influential in defining the parameters and basis for pricing factor.
  • Publicación
    Acceso abierto
    Análisis del comportamiento de la bolsa de valores de Colombia en el periodo 2005-2015
    (2018-06-12) Álvarez Banda, Iván José; Caraballo Payares, Alexander
    El comportamiento de la Bolsa de Valores de Colombia se ha estudiado en varias ocaciones, sin embargo el periodo 2005-2015 no cuenta con un análisis claro, por lo anterior se busca identificar el día a día de la Bolsa de Valores de Colombia durante este periodo especifico, esto mediante un enfoque cualitativo reuniendo información y datos estadísticos, con el fin de conocer y describir el comportamiento de la Bolsa de Valores de Colombia, identificaran las tendencias y comportamientos existentes dentro de la Bolsa de Valores de Colombia en los siguientes ámbitos: Aspectos Generales(Capítulo I), Análisis del Mercado de Renta Variable en Colombia (Capítulo II), Análisis del Mercado de Renta Fija en Colombia (Capítulo III), Análisis del Mercado de Derivados en Colombia (Capítulo IV), Através del anterior análisis se pueden identificar los movimientos más importante y sus posibles causas, esto con el fin de estudiarlas y mostrarlos buscando levantar el interés en aquellas personas que no tienen el conocimiento de las ventajas que brinda invertir en la Bolsa de Valores y cómo puede afectar de manera positiva en el nivel de vida y desarrollo de los colombianos.
  • Publicación
    Acceso abierto
    Auto lavado en seco en la ciudad de Cartagena un beneficio para el medio ambiente
    (2014) Jiménez Trujillo, Vladimir; Mendoza Doria, Johnny
    This article seeks to demonstrate that the dry car wash service is an alternative to reduce the environmental impact and we save water through measures aimed at saving because they are exposed to lack of this natural resource in the future. In the city of Cartagena has always been characterized by high levels of pollution , is the case of car washes , as when washing their cars while consuming large amounts of water , create a polluted effluent , which does not receive treatment wear suitable generating the environment of the city. It should be noted that by using amounts of water are affected workers with colds and flus, as in Cartagena autolavado works late into the night. Furthermore, this article is based on the ISO 14000 and ISO 14001, to propose the automated teller dry as a viable option for the protection of the environment.
  • Publicación
    Acceso abierto
    Barreras internas y externas a las que enfrentan los emprendedores
    (2015) Cervantes Gomez, Jorge Andrés; Vitola Ortega, Nicolás; Matos Navas, Rodolfo Enrique
    Entrepeneurship a reference word to all who wants to be auto-employed, to those creative people who leave their fears behind and decide of carry out their own projects. But, what happen when you realice the fact of even you are entrepeneur and a good business ideas generator there is an arise of barriers which don’t let our company to progress, or worse, that this one will never carry out? This article tries to explain to entrepeneurs all those drawbacks or barriers which arise at the time of start your business, internal barriers, external barriers where it deepens about the way of financiation and extra barriers which appear when you want to perform projects undertake familiars.
  • Publicación
    Acceso abierto
    Barreras para el uso e implementación de las tecnologías de la información y la comunicación (TIC) en las Mipymes Colombianas
    (2016) Urrutia Vásquez, Miguel Ángel; Matos Navas, Rodolfo Enrique
    The present study describes the barriers that stand between Mipymes and Information Technology and Communication TIC. To achieve this, conducted a thorough consultation of the volume of information sources United Nations, drawn from different databases based on the barriers to Mipymes access to technologies. Work through Results By identification of barriers or obstacles, which are evident in a high percentage in Mipymes. Likewise the benefits offered by TIC one through the identification of companies that do use them identified and here's where the son is successful in question Productivity and customer satisfaction
  • Publicación
    Acceso abierto
    Competitividad de las PYME de la ciudad de Cartagena
    (2018-10-08) Osta Castillo, Carlos Eduardo; Caraballo Payares, Alexander
    This article seeks to demonstrate how the conditions of small and medium enterprises (SMEs) influence their competitiveness, in the city of Cartagena, through an analysis of existing markets and a comparison of the potential that each of them presents in terms of innovation, quality of its products, services, training and motivation of its employees; because this can generate added value in their products and services and therefore increase competitiveness. The research is of a descriptive type and arises from the visible needs of the markets and the behavior of its officials. This research analyzes the competitiveness of SME in the city of Cartagena.
  • Publicación
    Acceso abierto
    Ecosistemas de emprendimiento, un análisis comparativo (Cartagena vs Barranquilla)
    (2019-02-06) Tapias Orozco, Vanessa; Tovar Contreras, Gissel Pamela; Alvarado de Lima, José Alejandro
    Entrepreneurship has been the object of study in modern times, because the economic development of a nation can depend on entrepreneurial training and the leadership faced by each citizen when undertaking professional activities as an entrepreneur. For Colombia, as a developing country it is important to motivate entrepreneurship in order to maintain macroeconomic stability and the quality of life of citizens, for this reason a normative body capable of generating from the academy has been built in the last 20 years. the formation of entrepreneurs and from the state the financing of them. In turn, the Caribbean region is lagging behind in aspects related to entrepreneurship as instruments for the competitive production of national companies, however, in this region the departments of Bolívar and Atlántico stand out, as those that concentrate the greatest production of the region and lead with differentiating aspects regional entrepreneurship rates. Thus, to demonstrate the differences between the entrepreneurial ecosystems of the cities of Cartagena and Barranquilla, a qualitative research was carried out, of an analytical type, with a deductive approach, where it was possible to know that Cartagena has obtained support for financing ventures. social and community of the foreign community, while in Barranquilla the articulation for financing is given by large companies.
  • Publicación
    Acceso abierto
    Empoderamiento del personal como mecanismo de éxito en la implementación de los sistemas de gestión
    (2014-11-05) Carrasquilla Baena, Richellieu; Herrera Llamas, Jorge Antonio
    This article aims to show the reader the close relationship between the Empowerment Systems and Quality Management, showing how from that interaction occurs in organizing a process of continuous improvement and a more active and effective participation of its human resource. The research methodology used in this article is of type-Reflexive Theory, is based on a type of documentary research and descriptive texts, reports and personal concepts.
  • Publicación
    Acceso abierto
    Emprendimiento - Moments photobooth
    (2018-10-03) Petro Beltrán, José Lenin; Vitola Ortega, Nicolás
  • Publicación
    Acceso abierto
    Emprendimiento - tienda virtual Baluh Storec
    (2018-10-02) Ciro Toro, Jorge Enrique; Vitola Ortega, Nicolás
  • Publicación
    Acceso abierto
    Estrategia de competitividad turística en la ciudad de Cartagena de Indias, D.T y C.
    (2019-05-28) Aguilar Paternina, Zully Milena; Caraballo Payares, Alexander
    This research document aims to show a global way, competitiveness in Cartagena that is derived from historical data and research on the competitiveness of the region in the Tourism Competitiveness Index of Colombia (ICTRC), among others, which are identified relate to tourism, it is considered that the reader is aware of the planning and management of tourism in recent periods and that strategies have been used that entail the competitiveness of the tourism sector in Cartagena The results are obtained in the bibliographic review that from the year 1996 to the year 2018 the academic studies of the city of the city have been designed
  • Publicación
    Acceso abierto
    Estrategias de marketing de Procolombia en el turismo de cruceros en Cartagena de Indias: análisis de implementación en los años 2009 hasta 2014
    (2016-02-20) Peñaloza Arias, Andrés Camilo; Batista Gomez Casseres, Boris Julián
    In this investigation there are analyzed the strategies of marketing implemented by Procolombia to attract the tourism of cruises to the city of Cartagena de Indias, dividing from the year 2009 until 2014. The study was realized across consultations to indexed databases and governmental web sites. There was obtained like proved the identification of some policies proposed by the Department of Trade, Industry and Tourism of Colombia to attract international tourists and It marks country, which is the strategy of marketing used by Procolombia to stimulate the exports, to promote investments and to attract foreign tourists. The behavior that has had the tourism of cruises in the city has been favorable, is characterized by his constant growth.
  • Publicación
    Acceso abierto
    Estrategias económicas para aportar a la disminución del calentamiento global
    (2019-05-28) Meza Alemán, Aviv; Alvarado de Lima, Jose Alejandro
    En el presente trabajo de grado se investigaron importantes estrategias económicas sobre las acciones que se podrían innovar en las empresas para enfrentar un cambio climático cada vez más fuerte. Hay tecnologías que pueden reducir las emisiones de gases de efecto invernadero y con una mejor planeación de las ciudades, éstas pueden ser menos vulnerables. Además, está la posibilidad de hacer nuestros cultivos más resistentes a sequías y olas de calor, pero las empresas cumplen un rol importante en la que las empresas pueden aportar sin duda para retener esta problemática ambiental. Se identificó la problemática como un fenómeno natural que puede ocasionar desastres naturales a futuro si no se llega a contrarrestar y trabajar desde ahora en base a estrategias económicas, gubernamentales y sociales, lo cual conlleva y una investigación previo y largo trabajo para dar solución a esta. Se investigó en base a estudios previos que se está haciendo actualmente en contra de esta problemática a nivel mundial y empresarial y cómo puede afectar de manera negativa a las empresas en general y disminuir la producción de cada una de ellas. Como también se indago las causas u consecuencias de estas en la actualidad y que están haciendo los gobiernos para reducir la contaminación, si se han acogido a algún tratado mundial para trabajar en contra de esta problemática tanto en países desarrollado y consecuencias en países no desarrollado que puedan afectar la economía de dichos países
  • Publicación
    Acceso abierto
    Estudio de factibilidad para la producción y comercialización de bebida a base de arroz en la ciudad de Cartagena
    (2019-05-28) Pájaro Bolaños, Rubén Darío; Recuero Hernández, Oscar Javier
    En vista de las últimas tendencias del mercado hacia una mejor nutrición para el organismo, se plantea un estudio de factibilidad para el desarrollo de una chicha a base de arroz en la ciudad de Cartagena de indias, por lo que su principal objetivo es identificar aspectos de mercado, técnicos, organizacionales y financieros para la elaboración de dicho proyecto. Esta investigación es descriptiva dentro de un enfoque mixto dado que se harán análisis desde el punto de vista cualitativo y cuantitativo, debido a que se describen e identifican variables que permiten analizar la factibilidad de ofrecer una nueva bebida al mercado. Además, es una investigación exploratoria ya que amerita indagar el mercado, investigar sus características y conocer la opinión de potenciales clientes, el método que se utilizó para llevar a cabo dicha investigación fue el deductivo, dado que se ponen en práctica teorías y metodologías generales relacionadas con la realización de un estudio de factibilidad. Las fuentes de recolección de datos fueron primarias y secundarias, primarias por medio de un cuestionario dirigido a una muestra representativa de la población de Cartagena y secundarias por media la indagación de libros de consulta y estudios de factibilidad relacionados con el tema. Como resultados representativos de la investigación se encontró una gran aceptación del producto en cuestión con un porcentaje de aceptación del 96,94% que afirmaron consumir este producto, buenos precios de los insumos, y una demanda favorable, el panorama financiero con proyecciones de los estados de resultados es alentador dado que arroja en cada uno de los años una utilidad neta positiva y un VPN mayor a uno entre otros resultados favorables
  • Publicación
    Acceso abierto
    Evaluación del sistema de gestión de calidad en el servicio de transporte público de la ciudad de Cartagena
    (2015-01-25) Barón Chadid, Gigliola Yohana; Caraballo Payares, Alexander
    This paper attempts an analysis demarcated in iso 9001:2008 of the problems related to the public transport service in the city of Cartagena generated great dissatisfaction to the users, and in this study the same way Transcaribe service implementation as a solution to improve this sector that affects the welfare of the population of Cartagena. The following work is a reflection mode, was based on a type of descriptive analysis of literature sources for information that shows the poor service provided by public transport in the city of Cartagena. Through the results of this research also suggests that with the completion of Transcaribe it can achieve the optimization of this service, incorporating processes faster mobility, use of best routes and new technology looking for the comfort of the user in order to improve quality of life Cartagenero.
  • Publicación
    Acceso abierto
    Factores positivos que influyen el crecimiento empresarial en cuanto a la responsabilidad social en el trabajo
    (2018-10-09) Osorio Marín, Cesar Augusto; Caraballo Payares, Alexander
    The present article intends to reflect on the importance of the implementation of social responsibility in the indicated work when necessary for business growth and breaking down the three dimensions to which it is addressed. For this, an exploratory research was carried out, a descriptive approach research with a non-experimental cross-sectional design. The main conclusion of this article is that corporate social responsibility activates the growth of the company, because it significantly improves the reputation and credibility, and thereby achieves recognition before its stakeholders, especially when the commitment with the development of the RES strategy is accepted by the community
  • Publicación
    Acceso abierto
    Factores que influyen en el clima laboral de las empresas industriales manufactureras
    (2020-02-20) Pattigno Forero, Davier Alain; Taylor Abello, Raúl
    This article aims to analyze those factors that influence the working environment of industrial companies and how it directly affects the employees of the organization, how this afflicts his performance by performing his tasks and clearly showing those causes that complicate his activities. It also seeks to determine those factors that make workers unable to perform their tasks well and determine which models can make them improve the performance of workers in their work environment. The method to be used will be to carry out a bibliographic search according to which authors have spoken about these issues and in relation to the industries for which the approach to be used is qualitative and descriptive..
  • Publicación
    Acceso abierto
    Ganadería ecológica para la protección del ambiente y desarrollo socio económico
    (2014-01-20) Peña Carranza, Hugo José; Casadiego Mendoza, Fernando
    This article tries to show the importance of using ecological farming practices, based on the way that a conventional livestock can become in an ecological one and how long can it take in being converted, showing how it can get to be an ecological certification and what kind of ecological farmers are. The work is theoretical-descriptive. The result to be achieved is to get to identify the advantages of designing and implementing a livestock production system; complying with environmental sustainability criteria, so that quality goods are produced, obtained from animals kept with a high level of welfare, which properly utilize natural resources and trying not to affect the physic-chemical characteristic of the soil.
  • Publicación
    Acceso abierto
    Impactos sociales y ambientales de la minería artesanal en el Bajo Cauca Antioqueño
    (2014-02-25) Correa Argota, Rafael de Jesús; Caraballo Payares, Alexander
    This research project seeks to inform and analyze the adverse environmental effects and impacts of non-implementation of the ISO 14001 standard in the development of artisanal mining on water resources in the region due to mercury pollution and its effects on food chain in fish, human health, land degradation, indiscriminate felling of trees and destruction of fertile soil, destruction of flora and fauna. It seeks to highlight the social consequences of this region because for centuries its economy has been linked to the exploitation of gold by its inhabitants but turn in recent decades has had interference from illegal armed forces that hinder its development and this same it becomes a big problem for social welfare in which the Colombian state has been unable to control despite their struggles and efforts.
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Universidad de San Buenaventura Colombia: Bogotá - Medellín (Armenia e Ibagué) - Cali - Cartagena

Institución de Educación Superior sujeta a inspección y vigilancia por el Ministerio de Educación Nacional

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La Acreditación Institucional Multicampus (AIM) es un proceso voluntario y colectivo al que se presentan todas las sedes, seccionales y extensiones de una misma Institución de Educación Superior (IES) ante el Consejo Nacional de Acreditación (CNA)

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